Developing a social media strategy for Tech brands and firms is vastly different from that consumer brands. What works well for a business that sells to consumers will not necessarily work well for technology businesses that sell to businesses or…
What Is Social Media Marketing Strategy? Very simply put, a social media marketing (SMM) strategy is a summation of all the tactics and activities that one would implement and execute for the business using social networks. An ideal social media…
In India, it’s unfortunate that even today, a lot of companies (especially the ones that have been around for decades) still shy away from the word “digital”. This is understandable if you’re a small kiraane ki dukaan if you’re looking…