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Strategy without tactics is the
slowest route to victory. Tactics without strategy is the noise before defeat

-SunTzu

Account Based Marketing approach

Strategic Approach coupled with relevant tactics

Strategic Approach for Account Based Marketing

Our ABM approach follows a step-by-step program in making sure that every
prospect account or user is uniquely treated

Technology enables the
right tactics to be adopted

We are technology agnostic and comfortable with most popular technology stacks used in ABM and CRM solutions.We use a plethora of technology platforms and solutions depending on the ABM service scope

ICP Mappin

Intent signal tools

List development platforms

LinkedIn Sales Navigator

Omni-channel marketing automation

CRM and Sales enablement tool

Modern technology Used in Account Based Marketing
Account Based Marketing Company

ABM is not a
one–size–fits–all

At Impact, we do not believe in the adage that one approach that has worked for one company can be replicated for another. We are technology agnostic i.e our technology stack for ABM is designed to fit each company’s unique marketing and sales challenge.

Sometimes when you are approaching a new vertical, the ABM approach needs to be different compared to when you are diving deeper into an existing segment. We work with stakeholder in client organization to drive a strong strategic framework that works for you, for your set of accounts and for your domain and your geography.

Start Your Journey With

The Agency Who Understands ABM

No matter what stage you are in, Newbie, Testing Waters or a Seasoned Practioner, you can benefit from our experience across verticals and geo

We admit we do not know it all.

We admit we are still on a learning curve and we are learning new things and new ways of not doing something! And with each learning curve we cross, our
client’s benefit with the knowledge. If you would like to set up a no-obligation chat with our CEO and chief strategist on ABM, please fill in the form below

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Have a project? Let's talk.

Give us a call or leave a message, we endeavour to answer all enquiries within 24 hours on business days.

(222) 400-630

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