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How To Advertise On LinkedIn At 1/4th The CPC Cost

How to Advertise on LinkedIn at 1/4th the CPC cost

  • March 21, 2016
  • Administrator
  • Content Marketing, It & Technology
  • 0 Comments

Advertising on LinkedIn is perhaps on the most expensive medium for all B2B marketers . With its sharply defined professional database and ability to segment that database any which way one wants, makes it a B2B advertiser’s delight. But the…

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Social Media Strategy For Tech Brands

Social Media Strategy for Tech Brands

  • December 3, 2015
  • Administrator
  • It & Technology
  • 0 Comments

Developing a social media strategy for Tech brands and firms is vastly different from that consumer brands. What works well for a business that sells to consumers will not necessarily work well for technology businesses that sell to businesses or…

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6 Best Marketing Practices For B2B Marketing

6 best marketing practices for B2B marketing

  • October 5, 2015
  • Administrator
  • E-commerce, Education, Healthcare, It & Technology, Lead Generation
  • 0 Comments

It really does not take a marketing genius to tell you that 2014 was all about social media marketing, where content played an extremely crucial role in the process of digital advertising. But what about 2015? Have the rules changed?…

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Essential Strategy For B2b Digital Marketing

Essential Strategy for b2b Digital Marketing

  • October 5, 2015
  • Administrator
  • Content Marketing, It & Technology
  • 0 Comments

In India, I think it’s unfortunate that even today, a lot of companies (especially the ones that have been around for decades) still consider the word “digital” a taboo. Obviously, I understand if you’re a small kiraane ki dukaan which…

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Ten Tips To Building A B2B Social Media Presence

Ten tips to building a B2B social media presence

  • September 29, 2015
  • Administrator
  • Healthcare, It & Technology, Social Media Marketing
  • 1 Comment

Our customers are a connected audience today, whether they be on Facebook, LinkedIn, Twitter, and Pinterest or in any of the hundreds of social media sites available today. Today, doing business via the Internet has become as important as doing…

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4-step Rule To Selecting The Right Digital Agency

4-step rule to selecting the right digital agency

  • September 28, 2015
  • Administrator
  • It & Technology
  • 0 Comments

If you are in marketing buying services you’re likely to have faced this problem several times. How do you select the right agency for your project? Should I chose the one that gave me the least cost or should I…

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Essential Guide To Successful Trade Show Participation

Essential guide to successful trade show participation

  • September 28, 2015
  • Administrator
  • It & Technology, Lead Generation
  • 0 Comments

For every business, big or small, participating in trade shows is an effective way to engage and sell your products to prospective buyers. It provides a unique un-matched marketing route to meeting new buyers, engaging with existing ones and creating…

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Conducting A Business Event- 9 Steps To Follow

Conducting a Business Event- 9 steps to follow

  • September 28, 2015
  • Administrator
  • It & Technology
  • 0 Comments

Business to Business Event Marketing is a tried and established route to increase your business leads and sales. If you’re business involves selling to other business, then event marketing should definitely be an integral part of your overall marketing plan…

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