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How To Be A Thought Leader In Your Agency Domain

How to be a thought leader in your agency domain

  • March 15, 2017
  • Administrator
  • Productive
  • 0 Comments

It’s no secret that client’s love to deal with thought leaders- experts in their domain. Which client wouldn’t want to be consulted by Neil Patel on digital marketing or Larry Kim on Search Engines or by Guy Kawasaki However establishing…

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Advertising The Advertising Agency

Advertising the Advertising Agency

  • September 30, 2015
  • Administrator
  • Lead Generation, Uncategorized
  • 1 Comment

Or call it Marketing the Marketing Agency. If you’re not among the big 10 in your industry vertical in marketing communication, chances are you’re always scouting for new business. And possibly going about it the long established manner. You’ve got…

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6 Simple Tips How NOT To Choose The Wrong Agency

6 Simple tips how NOT to choose the wrong agency

  • September 30, 2015
  • Administrator
  • Uncategorized
  • 0 Comments

Gone are the days when choosing a marketing communication agency was as simple as picking out the Yellow Pages and letting your fingers do the walking. All you had to do to distinguish the big boys from the rest was…

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7 Mistakes Brands Make When Doing BTL

7 mistakes brands make when doing BTL

  • September 30, 2015
  • Administrator
  • Uncategorized
  • 1 Comment

Below-the-line is an all-encompassing term that is often vilified and mostly used to describe almost anything that doesn't fall under mainline advertising, digital marketing.  This is especially true in India where the industry is yet to mature into specialized businesses…

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4-step Rule To Selecting The Right Digital Agency

4-step rule to selecting the right digital agency

  • September 28, 2015
  • Administrator
  • It & Technology
  • 0 Comments

If you are in marketing buying services you’re likely to have faced this problem several times. How do you select the right agency for your project? Should I chose the one that gave me the least cost or should I…

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